Ethical Tourism Recovery in Arctic Communities

Covid-19 is having a profound effect on the tourism sector in the cool north and as the industry starts to move into a resilient, post-pandemic recovery there is an opportunity to look at more sustainable or responsible tourist behaviour and address sustainability challenges in peripheral and arctic areas that have been intensified by the pandemic. The aim of ETRAC is to enable short-term business recovery, while exploring options for a more culturally and locally sensitive tourism future.




Helena Puhakka-Tarvainen

Karelia University of Applied Sciences



The second ETRAC webinar, Responsible marketing, will be held on Thursday 3rd February at 15:00 CET

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The aim of this survey is to gather perspectives from a range of stakeholders regarding the impact of Covid-19 on tourism activities. The survey...

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The ETRAC project will officially 'kick-off' with an online seminar on the 8th October

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The second ETRAC webinar: Responsible Marketing, will take place on Thursday 3rd February 2022

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