Thursday 3rd February 2022 at 15:00-17:00 CET
(10:00–12:00 Canadian New Brunswick time, 11:00–13:00 Greenlandic time, 14:00–16:00 UK time, 16:00–18:00 Finnish time)
Programme
15:00-15:05 Welcoming words and networking in Padlet (5 min)
15:05-15:25 Elise Bruun, CEO & Founder, Travel By Heart: Greenland ApS, when the success hits you
15:25-15:45 Sara Mair Bellshaw, Managing director, Slow Adventure, Scotland: The Big Elephant in the Room
15:45-15:50 Break
15:50-16:10 Sebastien Desnoyers-Picard, Chief Marketing Officer, Indigeneous Tourism Association of Canada (ITAC), Canada: The Original Original: Digital Modern Indigenous storytelling
16:10-16:30 Roger Johansen, Strategic Development Manager, Northern Norway Tourist Board: Back to the future – a message from the locals to the industry
16:30-16:55 José-Carlos García-Rosell, Senior Lecturer, Adjunct ProfessorUniversity of Lapland: Sustainable marketing and social media
16:55-17:00 Conclusions